BOAT SHOWS IN ITALY
ITALY is listed in the NMMA Power Boat International Resource Guide
Overview
According to the International Council of Marine Industry Associations (ICOMIA), there are 10 recreational craft per 1,000 inhabitants in Italy, for a total of over 600,000. Following record sales in 2007, Italy has seen a dramatic drop in domestic demand since 2008 mainly due to the economic crisis, a severe tax regime and high mooring costs. A comparison of data from 2008 through 2012 shows that turnover decreased by nearly 60 percent. Italian shipbuilders have turned to foreign markets and, as a result, a record 90 percent of domestic production is now exported. The crisis has also affected imports, which have dropped by 65 percent over the same period—in 2009, 35,000 workers were employed in the nautical industry; today, there are only 19,000.
Market
Following record domestic sales through 2007, the downturn has caused Italian shipbuilders to focus on international and emerging markets where Italian brands are well received. An upturn on the domestic front will depend on a boost in consumer confidence that is yet to be seen. The super yacht segment, however, continues its positive trend as Italy maintains its leading role holding 39 percent of worldwide orders.
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