CANADIAN BOAT SHOWS
CANADA is listed in the NMMA Power Boat International Resource Guide
Thought it was interesting that there is no mention of Atlantic Boat Show or Montreal Boat Show in the guide, maybe they are not run by the NMMA?
Overview
The Canadian pleasure boat sector contributed CAD 5 billion to Canada’s national economy, and generated approximately CAD 8.9 billion in total revenues in 2012. During that same year, the core pleasure boat industry created close to 67,000 jobs (valued at CAD 2.6 billion in annual salaries), and contributed CAD 774 million in annual taxes and subsidies to Canada’s economy.
The pleasure boating industry is comprised of 4,400 marine companies providing goods and services to Canadian and International boaters. The sector’s main niches include manufacturing of boats (including state-of-the-art fishing boats, pleasure yachts, and catamarans) and accessories, dealers, marinas, repair and maintenance shops, schools, boat clubs, amongst others. Industries that also benefit by the sector include fishing, outfitters, and tourism. According to the National Marine Manufacturers Association (NMMA), there are 4.3 million recreational boats in Canada, with nearly 12.25 million Canadians (or 35 percent of the country’s population) who went boating in 2012.
Market
The National Marine Manufacturers Association (NMMA) of Canada represents the interests of the Canadian recreational boating industry. NMMA’s recent statistics indicate that in 2012 more than one in five Canadian households owned at least one recreational boat, while just over one-third participated in boating. Ontario leads the way with 40 percent of residents participating in boating, followed by British Columbia at close to 20 percent. Moreover, a recent study conducted in Canada reveals how boating is no longer considered a recreational activity of the rich
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